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24-26 January 2024

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4-5 October 2023

Bett 2024 Agenda


Crossing the pond: How to engage in U.S. EdTech and why we need you

24 Jan 2024
Global Futures
The US EdTech Market offers a compelling history lesson on the convergence of teaching, learning and technology. Today, it remains one of the most fascinating landscapes for education technology. Come find out why. In the meantime - and more than ever before - the 3 million teachers and school leaders are looking beyond our borders for the innovators who have the potential to impact education. Which begs the question: How do EdTech providers land and then expand in the US? We will tell you. Join this session as go-to-market experts and education leaders detail the structure of education in the United States, the mindsets of decision makers, and the strategic moves that international providers can make in order to make, in order to make their mark.
In collaboration with First Step Advisors
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