Benedek is 24 years old and used to be a professional tennis player, he later shifted his ambitions from sports to entrepreneurship, built and ran various businesses, through which he learned how to solve any kind of problem fast and effectively. Benedek co-founded a coffee shop, designed and sold software for a Vegan Bakery, and ran operations and IT in the baby-clothing family business. He studied in the United States for some time where he majored in neuroscience and focused on the neuroscience of learning. Later as a student at the highest ranked Hungarian medical school, he experienced the challenges of memorising vast amounts of information. Based on his previous studies he knew there had to be a better way, so he founded Voovo, a startup that is revolutionising the way students learn.