Bett UK

22-24 January 2025

Bett Brasil

23-26 April 2024

Bett Asia

4-5 October 2023

Professor Perry Hobson

Professor Perry Hobson

Perry Hobson

Director, Breda University

Professor Perry Hobson is the incoming Director of the Academy of Tourism at Breda University (BUas) in The Netherlands. He holds a Bachelor’s from the UK, a Master’s from the USA, and completed his PhD in Australia, Over the years he has held senior management positions in relation to tourism and hospitality education, as well as global engagement, student mobility and transnational education in both Australia and Malaysia. He has been the Editor-in-Chief of the Journal of Vacation Marketing for over 22-years, and has sat on the Board of Directors of the International Centre of Excellence in Hospitality & Tourism Education (THE-ICE) accreditation body since its inception. He holds Adjunct Professorships at Ton Duc Thang University in Vietnam and at the Management Centre Innsbruck (MCi) in Austria, and also sits on the International Advisory Council of Ostrava University in The Czech Republic.


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